Although he served as an apostle in the Church of Jesus Christ of Latter-day Saints for only twelve and a half years, Bruce R. McConkie's twenty-six years' service in the First Council of Seventy had already made him a household name within the church. Called to full-time church service at age thirty-one, McConkie quickly gained a reputation as a theologian and doctrinal teacher. He became a prolific writer, and his controversial book, Mormon Doctrine, remained a bestseller for decades. His writing style, dogmatic approach, and quickness to reprimand others he believed in error made him many enemies, while others endeared themselves to him because of those very traits. McConkie the man was far more complex than the serious and focused general authority most church members saw and heard at the pulpit. Those who knew him best experienced his profound sense of humor. His passion for jogging, rock hounding, and jewelry making occupied much of his free time. Those who witnessed his final address delivered days before his death felt compassion toward him, no matter how they had always viewed him as a writer, speaker, or leader. Truly, to understand Bruce R. McConkie one must look closely at the entire picture.