Jonathan Sullivan is an Associate Professor in Politics and IR at the University of Nottingham. He is a China specialist and political scientist. His work spans political communication, digital politics, foreign relations and sport. Recent books include Taiwan: A contested democracy under threat (2024) and Football, business and state power in contemporary China (2026). His latest book focuses on China's digital influencer (wanghong) cultural economy.

Ricardo Fernández Gúdel is a Lecturer in Business Management and International Trade at the University of Valladolid, where he is affiliated with the Asian Studies Centre within the Faculty of Commerce and Labour Relations. He also serves as Director of the Observatory of Sport, Leisure and Tourism at the same faculty. His research focuses on sports management and sports diplomacy, with particular emphasis on Asia and ownership structures in the global sports industry.

Emilio Hernández-Correa is a Lecturer in International Trade and Cultural Intelligence at the University of Valladolid. He serves as Deputy Director of the Asian Studies Centre. His research focuses on the Chinese sports industry, outbound Chinese tourism and its economic impact, international trade with China, and intercultural relations within organisations. He has extensive professional and research experience in China, particularly in the tourism and trade sectors, and has recently published his first book on Chinese global governance.